Clara is an advertising director who’s tasked with optimizing her company’s Google Search campaign. How can Clara use the optimization score to benefit her...
Michelle recently launched a new product called **Wonder Boots**. The brand has already become well-known in her industry. She wants to attract more traffic...
Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad....
Which of the following goals can you achieve for your marketing campaign by using automated bidding?
Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two...
Brian manages his company’s Google Search Ads campaign. He regularly reviews the optimization score to make his Google Search campaign as effective as possible....